Consulting Services

Listen

You are the expert when it comes to your business. We want to listen to you, find out your aspirations and help you realise your goals.

Learn

An in-depth understanding of your business is the first step to developing a strategy for success.

Deliver

Deliverable strategies with hands on help where you need it most.

Listen

You are the expert when it comes to your business. We want to listen to you, find out your aspirations and help you realise your goals.

Listen

KO Consulting provides strategic help in marketing and business development to help businesses improve and grow.

The first step is to listen to you, you are the expert when it comes to your business and where you want to take it.

Our approach is to work closely with clients at the outset of a project to ensure we have a clear understanding of the goals and objectives you want to achieve.  Strategy development takes into account the full range of marketing channels, the resources available and the existing strengths of organisation we’re working with.

Learn

An in-depth understanding of your business is the first step to developing a strategy for success.

Learn

KO Consulting is passionate to learn about your business. With over 15 years experience in the Professional Services Market we want to learn how your business can better succeed in this space.

KO Consulting has hands on experience in marketing and sales, underpinned by credentials from the Institute of Directors and the Chartered Institute of Marketing.

Deliver

Deliverable strategies with hands on help where you need it most.

Deliver

KO Consulting delivers integrated Marketing and Business Development plans based on an in-depth understanding of your business. We also provide regular assistance in executing our plans. We specialise in providing regular hands on  help in the following areas:

  • Events
  • Marketing Campaigns
  • Relationship Management
  • Training and Mentoring
  • Implementing Sales & Marketing Processes
  • Social Media and Digital Marketing
  • Market Research
Portrait Photograph of Kathleen o'Connor

Leaders work on their business, not in it.

KO Consulting provides marketing and business development to companies looking to grow and evolve.

Business owners can be too busy meeting customer needs to dedicate enough time to focussed business development and marketing activities.  KO Consulting draws on a wealth of experience to provide integrated strategies that are realistic to implement within the context of your business.

Our clients may not have the budget available for a full time Marketing Manager or Sales Director, by using KO Consulting they have access to this level of expertise without the costs a full time hire would bring.  An important element to the way we work is finding ways that clients can implement plans without disrupting their day to day core business activity.

Kathleen O’Connor has 15 years experience in the Professional Services market.  That experience includes taking a new start up from zero to a £1.6m turnover and being an integral part of the board.

Kathleen is a proud ambassador of Forever Manchester, a community foundation that looks to support Greater Manchester, building on the skills and talents of local people and creating essential grassroots projects at the heart of the community.

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The Niche Recruitment Specialist

The recruitment specialists have a very targeted offering to to the legal sector, specifically the litigation market. Using my network  of contacts in this field and a strategic approach to get in front of the right people and offer my client’s services. I also work with my client’s current customer base providing account management and account development, ensuring that we are realising the full potential of every contact.

The Sales Training Company

The sales training company had an impressive turnover with a heavy reliance on a few lucrative clients. The directors identified that having all their eggs in one basket was a big risk and as such they needed to start planning, while things are going well, for when times may be more difficult. KO Consulting developed their digital marketing strategy and developed a strategy for year round marketing campaigns, using new ways to target their existing client base and network to increase turnover. The strategies put into place use the resources available without the need to hire a dedicated marketing manager all year round.

The Technology Specialists

The client had expertise that surpassed many of their competitors and over 10 years experience in their sector.  However  without a full time marketing manager they didn’t have the resources to develop clear, targeted marketing and sales plans.  Business Development was enthusiastic but not strategic.  KO Consulting were able to help across the whole marketing and business development area.  Working closely with the existing business development team we provided a clear strategy for account management and client development. KO Consulting also worked on marketing communications developing collateral that would more clearly communicate the benefits of their unique service offering.

The Creative Agency

I’ve worked with creative agency Holden & Sons to help their business move towards the next crucial stage of growth.  The directors had been working their socks off for two years building a solid client base for their services.  Their dream was to be the “number one agency in the north” and we needed to look at how we could move Holden & Sons towards that goal.  They already had some impressive clients, a great team of creative staff and a good service offering, as with many quality service providers their business had mainly grown through reputation and referrals.   They needed my help to to put in place some structure around their approach to developing the business further and taking it to the next stage.  We worked together to identify the brands they really wanted to work with and then develop a targeted approach to getting in front of those companies.  The strategy we developed was designed so that we could implement it together with my help initially and then by themselves once a tried and tested approach proved to be successful.

  • The Niche Recruitment Specialist

    KO Consulting has enabled us to grow our client base whilst refreshing our business development strategy. Kathleen is a pleasure to work with.

  • The Sales Training Company

    KO Consulting made a significant impact. By gaining a deep understanding of our business, she was able to dramatically increase enquiries which in turn has led directly to increased business.

  • The Technology Specialists

    KO Consulting provided invaluable assistance, dramatically improving our Marketing & Sales activities. I wouldn’t hesitate to recommend KO Consulting to others looking for some commercial insight into their business.

  • The Creative Agency

    KO Consulting worked with a creative agency to help their business with the next stage of growth. We identified the brands the directors wanted to work with and a targeted approach to working with those brands.

March 20, 2017

KO_Blog_Website_Blog

Ecommerce 101

Ecommerce: put simply ecommerce is selling stuff on-line. This article looks at three main options used for selling online and some of the pros…

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May 05, 2016

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Snapchat launches shoppable ads – is it time I paid attention?

Snapchat has launched shoppable ads,  so now seems like the perfect time to find out how marketers can use it.  I had dismissed snapchat as…

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January 07, 2016

January-Blog-Picture

More women on conference agendas makes good business sense.

I attended a conference last year aimed at the legal profession. Of the six speakers throughout the day guess how many women there were?…

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November 19, 2015

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The latest in Digital Marketing for Professional Services

I attended the Natwest Legal Marketing Conference in October and as you would expect there was a strong focus on digital marketing. There was an excellent…

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Brand Development

Branding and Events – A lesson from Mishcon de Reya

Most of my clients are in the professional services sector and I get a lot of invitations to networking breakfasts, seminars on law or…

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October 06, 2015

Crisitunity

How to create a sales opportunity from a crisis…a crisitunity!

You’ve spent the best part of a year carefully cultivating a relationship within an organisation. It took research, emails, calls, being passed around to…

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July 29, 2015

Twitter Lists

Using twitter lists to cut the cr*p

I have just started using lists in twitter. It’s a feature that has been around for a while but I hadn’t really taken any…

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June 23, 2015

Social Media for Law Firms

Law Firms should embrace Social Media

Why Law Firms should embrace Social Media Lawyers. We all know that they’re an intelligent bunch (in the main). None of this “university of…

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May 21, 2015

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Making sales calls to the professional services sector

Making sales calls to the professional services sector can be intimidating.    I’ve worked in this sector for over 15 years and picked up…

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May 14, 2015

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Top 5 Considerations for Website Design

Commissioning a new website can be a pretty daunting experience. Any business that has already gone through the process will know that it can…

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April 23, 2015

Brand Development

Four tips for SME’s on using branding

Branding at as most basic level is about the impression people have of your organisation. As we all know, first impressions last. It’s why…

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April 01, 2015

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A round up of the latest developments in marketing

I had a baby; so what have I missed? A round up of the latest developments in marketing. I had a baby in October,…

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February 17, 2015

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Interview – Why use a Business Development Consultant?

I recently interviewed fellow Business Development Consultant Kathryn Bistacchi of KSB Consulting.  Kathryn is familiar face for those in the legal and professional services…

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March 19, 2014

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Blogging as a marketing tool – How to keep momentum going

Blogging can be a valuable method of marketing your business.  They are an efficient tool for improving Search Engine Optimisation (SEO); they help to…

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January 09, 2014

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Sales vs Marketing – my friend and I battle it out!

I was having a passionate discussion with a friend recently about marketing ideas.  We were talking about an idea for an event for a particular…

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December 02, 2013

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Droning on about Amazon

Amazon secured a PR coup on Cyber Monday, traditionally the biggest online shopping day in the run up to Christmas, with their announcement of…

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November 29, 2013

More-than-a-lawyer

What ever happened to just being a good lawyer?

The days when all solicitors had to do were practice law are long gone. The financial crisis in 2008 has resulted in a challenging…

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November 14, 2013

Emoticons

Are emojis ever acceptable in professional communications?

😉 I love emojis. There I’ve said it.  I’m a thirty…..something year old professional woman and I really like emojis. Particularly cute animal themed…

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Contact

Kathleen O'Connor

Contact me today to discuss how I can help

Call: 0781 207 2371

or Email